Innovation is happening in every field and is becoming increasingly important in the world of wine.
Image courtesy of: Italian Wine Channel
As the latest report from the London International Wine Exchange (Liv-ex), entitled "The Wine Business of Tomorrow: 3 Innovative Models to Take You into the Future," tells us the wine trade will be fully digital.
A hypothesis, nothing more, because from a sociocultural point of view, the wine industry is based on human relationships and connections, while the use of technology in this field remains relatively low.