According to vitisphere, renowned wine critic James Suckling (James Suckling) recently said in an interview that online wine tastings can replace offline brick-and-mortar tastings because they are more efficient and more focused on the experience.
Photo courtesy of: Le Wine Guest
Sacklin says the key to online wine tastings is advertising on social media, timing the event well, preparing keynote speeches, effective wine shipping logistics, having the right wine glasses to match at home/office, etc., and making sure everything is taken into account just as much as physical wine tastings. But Suckling says he doesn"t think offline wine tasting will disappear because of the human need to socialize with wine.