UK wine retailer Majestic is keen to go back to its roots with a redesign of its historic grape brand logo, which will see its wine glass graphics replaced in store and online.
Image from: Wine Click
In an evolution of the grape bunch motif that served as the retailer"s logo until 2018, the new round of wine clubs is refreshed with more vibrant grapes against a gray-green background. Reflecting the diversity of its offerings, the wine warehouse at the bottom of the logo has been replaced by wine, beer and spirits.