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May 30, 2022 View:

Petrus loses lawsuit against former Petrus Lambertini

The case of Bordeaux wine king Petrus against Petrus Lambertini for copying himself was decided last week. Patrus lost the case, and Petrus Lambertini was allowed to continue using the name.

Image courtesy of: Wine Business Watch

Patuxent Lambertini sells for less than £10

Chteau Petrus has recently lost its case against the French wine brand Petrus Lambertini for infringement of the right of reputation. The court overturned the previous decision and allowed the defendant to continue using the Petrus Lambertini brand name.

The case of Petrus suing for infringement began in 2011. In that year, Petrus Lambertini released its first wine and registered its trademark, obtaining the trademark number Petrus Lambertini Major Burdegalensis 1208, meaning the first mayor of Bordeaux, who refused to surrender the keys to the city of Bordeaux to the siege forces of the Spanish King of Castile in 1208.

Petrus Lambertini is a blend that retails for less than £10 (around RMB 90) and has a label with the words Petrus Lambertini printed in large letters and N 2 written underneath.

Chateau Petrus believes that this is misleading to consumers and makes people think that this is a secondary brand of Chateau Petrus.

Image courtesy of: Wine Business Watch

The court initially sided with Chateau Petrus, but the plot reversed

Initially, the court sided with the Petrus winery, arguing that consumers would indeed confuse the two wines, and penalized CGM, the producer of Petrus Lambertini, by ordering it to stop selling its products under the Petrus Lambertini name. It also praised CGM for its clever use of trademark registration to attract consumers" attention.

The new ruling allows CGM to revert to selling Petrus Lambertini as a brand name.

At present, Château Petrus will continue to file a lawsuit with the Court of Cassation to assess the legality of the current court decision. It is worth noting that Château Petrus does not produce secondary wines. In some bad years (such as 1991), production is even discontinued.