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May 30, 2022 View:

New Zealand's New Mary's Winery launches organic wine range

With the goal of being fully organic by 2030, New Zealand's New Mary Winery has already ventured into the field with the launch of its first organic wine range.

Image from: Internet

Called Earth Garden, this line of 100% certified organic wines was created in response to the rapidly growing consumer demand for organic wines.

The organic wine range will be officially launched in New Zealand on March 1 and in the UK in late April. The range includes the 2020 Marlborough Sauvignon Blanc, 2020 Hawke"s Bay Rosé, 2019 Marlborough Pinot Noir and 2019 Hawke's Bay Merlot/Cabernet Sauvignon blend. In the UK, the organic wines in this range are priced between £13.99 and £16.38.

Last year, the IWSR agency predicted the global organic wine market would grow by 43% by 2024, and New Zealand's NZ$2 billion wine industry is poised to capitalize on this trend, says Matt Deller, chief global sales and marketing officer at New Mary's.

Fiona Mottershaw, Brand Director at Hatch Mansfield, added: "We are delighted to launch this important new organic wine range from the new Mary's Estate.

The Earth Garden organic wine range will be distributed in the UK by Hatch Mansfield.