Constellation Brands has announced the appointment of Kate Voyten as senior vice president of brand management for the company's wine and spirits product line, effective August 3.
Image courtesy of: Wine Research
In her new role, Kate Voyten will lead, develop and execute the vision and brand marketing strategy for the company"s wine and spirits portfolio.
Most recently, Kate Voyten served as vice president of marketing at Hertz Global Holdings Inc. where she was responsible for the digital transformation, innovation and omnichannel strategy for the company's loyalty program. Prior to that, Kate Voyten spent more than 17 years at Procter & Gamble in various brand management roles, including Herbal Essences and Hair Care Foods, SK-II, Gucci and Escada Fine Fragrances, and CoverGirl.